PPC Advertising

Drive targeted traffic and maximize your ROI with Nexinity’s expertly managed PPC advertising campaigns. From Google Ads to social media, we ensure every click counts.

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Google Ads

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Bing Ads

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Retargeting

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Facebook Ads

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Instagram Ads

What is PPC?

PPC (Pay-Per-Click) is a digital advertising model where you pay for each click on your ads. It allows businesses to target specific audiences and get instant visibility in search engines and social media platforms.

Why Invest in PPC?

PPC campaigns offer businesses the opportunity to:

  • Get instant visibility on search engines and social media.
  • Target specific audiences based on demographics, interests, and behavior.
  • Control your ad spend and only pay when someone clicks.
  • Generate high-quality leads and drive conversions quickly.
  • Track performance and optimize in real time for better results.
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Key Features of Our PPC Services

Explore the powerful features of Nexinity’s PPC advertising services that deliver real results and maximize ROI.

Google Ads Management

Google Ads (formerly known as AdWords) is one of the most powerful and immediate ways to bring traffic to your website. Whether you are looking for more leads, sales, or brand exposure, our Google Ads management service ensures your campaigns are finely tuned to deliver the best results.

  • Campaign Setup: We take care of the entire setup process, including keyword research to target high-intent search terms, creating ad copy that engages users, and structuring campaigns to maximize visibility. Our team ensures the right mix of keywords, negative keywords, and ad extensions to optimize click-through rates (CTR).
  • Ongoing Management: PPC management is not a "set it and forget it" solution. Our team continuously monitors and adjusts your campaigns to improve performance. This includes fine-tuning bids, adjusting budgets, updating ad copy, and refining audience targeting.
  • Search & Display Ads: We create both search ads (that appear in Google search results) and display ads (that appear across Google's network of partner sites). Display ads are excellent for building brand awareness and retargeting, while search ads help you capture users actively searching for products or services.

With our Google Ads management service, we ensure every dollar spent on PPC is optimized for maximum return on investment (ROI). We track everything from click-through rates to conversions, providing you with detailed reports on your campaign’s success.

Social Media Ads

Social media advertising is a highly effective way to reach potential customers where they spend a significant amount of time. Platforms like Facebook and Instagram provide advanced audience targeting features, allowing you to reach users based on their interests, demographics, and behaviors.

  • Facebook & Instagram Ads: We craft engaging and high-converting ad campaigns tailored specifically for these platforms. Facebook and Instagram ads are ideal for increasing brand awareness, driving engagement, and boosting sales. Our campaigns leverage both static images and video ads to capture attention.
  • Ad Design & Copywriting: Compelling visuals and engaging copy are critical for social media success. Our team creates ad creatives that stand out in users’ feeds, ensuring your message cuts through the noise. We focus on designing visually appealing ads that resonate with your target audience and lead to higher conversions.
  • Custom Audience Targeting: We use Facebook’s advanced targeting capabilities to build custom audiences based on demographics, interests, behaviors, and location. Additionally, we create lookalike audiences to expand your reach to users similar to your best customers.

With our social media ad management, we ensure that your ads are delivered to the right people at the right time, maximizing your ad spend and driving measurable results.

Retargeting Campaigns

Retargeting is a powerful technique that allows you to reach users who have previously visited your website but didn’t convert. These users have already expressed interest in your brand, so retargeting helps you stay top-of-mind and bring them back to complete their purchase or take another desired action.

  • Dynamic Retargeting: We create dynamic retargeting campaigns that show users ads featuring the specific products or services they viewed on your site. This personalized approach often leads to higher conversion rates, as users are reminded of the items they were interested in.
  • Cross-Platform Retargeting: We manage retargeting ads across multiple platforms, including Google, Facebook, and Instagram. This ensures that your message follows users as they navigate the web, increasing the chances of re-engaging them at various touchpoints.
  • Audience Segmentation: We create custom retargeting lists based on user behavior. Whether they visited certain product pages, abandoned their cart, or spent a significant amount of time on your site, we tailor ads to speak directly to their experience.

Our retargeting strategies ensure that your brand remains visible to users who have already interacted with your site, helping to increase your conversion rates and maximize the value of your traffic.

Google Display Ads

Google Display Ads allow you to reach potential customers across millions of websites, apps, and even YouTube. Display ads are ideal for increasing brand visibility and re-engaging customers as they browse online.

  • Custom Banner Design: We create visually stunning and on-brand banner ads that capture the attention of your target audience. Whether static or animated, our ads are designed to be engaging and clickable.
  • Targeting Options: The Google Display Network offers various targeting methods, including demographic targeting, interest-based targeting, contextual targeting, and remarketing. We tailor your campaign’s targeting to ensure your ads reach users who are most likely to convert.
  • Performance Optimization: Our team continuously monitors and optimizes your display ads, adjusting targeting, ad creatives, and bids to ensure your campaign is delivering results. We focus on reducing wasted spend while maximizing impressions, clicks, and conversions.

With Google Display Ads, we help you reach a broader audience, increase brand awareness, and generate leads through creative and well-targeted display advertising.

Campaign Optimization & Reporting

Successful PPC campaigns are dynamic and require ongoing adjustments to maintain peak performance. We provide detailed optimization services and comprehensive reporting to ensure your campaigns deliver maximum ROI.

  • Performance Tracking: We use cutting-edge analytics tools to track key metrics like impressions, clicks, conversions, and cost-per-acquisition (CPA). This enables us to identify what’s working and where improvements can be made.
  • A/B Testing: To maximize ad performance, we regularly conduct A/B testing on various elements of your campaign, including ad creatives, headlines, copy, and targeting parameters. This allows us to identify the highest-performing combinations and scale successful strategies.
  • Custom Reporting: We provide easy-to-understand, detailed reports that break down the performance of your campaigns. These reports include insights into traffic, engagement, and conversion rates, giving you full transparency and the ability to make informed decisions about your marketing strategy.

Our campaign optimization and reporting services give you full visibility into how your PPC ads are performing, helping you make data-driven decisions and ensuring that every aspect of your campaign is fine-tuned for success.

Ready to Launch Your PPC Campaign?

Contact us today to discuss how our expert PPC advertising services can drive traffic and boost your ROI.

Our PPC Advertising Services

From campaign setup to ongoing optimization, we provide a full suite of PPC advertising services to help you achieve your marketing goals.

Basic PPC Campaign Setup

Setting up a basic Google Ads or Bing Ads campaign

Price: R2,500.00

Advanced PPC Campaign Management

Complete management of PPC campaigns including optimization

Price: R5,000.00

PPC Retargeting Campaign

Creating and managing retargeting campaigns

Price: R3,000.00

Facebook/Instagram Ads Setup

Launching ad campaigns on Facebook and Instagram

Price: R2,000.00

PPC Campaign Audit & Optimization

Reviewing and optimizing existing PPC campaigns

Price: R2,500.00

Display Ad Campaigns

Managing Google Display Ads campaigns

Price: R2,500.00

Exceptional Support, When You Need It

At Nexinity, we pride ourselves on offering top-level support to ensure your services run smoothly. Whether you're a new customer or an existing client, our team is ready to assist you with any queries.

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Support Hours

Our dedicated support team is available daily from 8:00 AM to 5:00 PM to assist you with any technical issues or questions.

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FAQs & Self-Help

Looking for quick answers? Check out our FAQ section for common questions or explore our upcoming chatbot feature for real-time assistance.

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Existing Client? Log a Support Ticket

If you're an existing client, it's easy to log a support query for any of your products. Simply access our Client Portal to submit a support ticket, and we'll respond promptly.

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Coming Soon: AI-Powered Chatbot

We’re working on integrating a smart, AI-powered chatbot to assist you 24/7. Stay tuned for this exciting new feature that will provide instant answers to your queries!

Need Immediate Assistance?

Contact us directly at support@nexinity.co.za or call us at +27 11 568 5025 between 8am -5pm Monday - Friday.

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What Our Customers Say

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Explore Our Related Services

Nexinity offers a full suite of services tailored to your needs. Swipe to explore our solutions.

SEO Services

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  • Basic SEO Audit

    Comprehensive SEO audit and report for website improvements

  • Advanced SEO Audit

    In-depth SEO analysis, keyword strategy, and competition research

  • Local SEO

    Optimization for local search results and map listings

  • SEO Content Creation (Per Article)

    Optimized blog articles or landing page content

  • Free SEO Audit

    Basic SEO assessment with actionable insights.

  • On-Page Optimization (Meta Tags)

    Optimizing meta tags for better SEO.

  • On-Page Optimization (JSON Scripts)

    Adding structured data with JSON-LD scripts.

  • Site Speed Optimization

    Optimizing site speed for SEO.

  • Link Building Campaign Plan

    Planning and outreach strategy for link building.

  • Link Building (Per Link)

    Creating high-quality backlinks.

  • Google My Business Setup & Optimization

    Setting up or optimizing the business profile on Google My Business.

  • Bing Places for Business Setup & Optimization

    Setting up or optimizing the business profile on Bing Places for Business.

Social Media Management

Learn More
  • Social Media Ads Management

    Managing paid advertising on social media

  • Social Media Account Setup

    Setting up or optimizing social media profiles

  • Influencer Campaign Management

    Running influencer outreach and campaign management

  • Social Media Engagement Monitoring

    Monitoring and responding to engagement.

  • Social Media Account Management

    Basic management of a single social profile.

  • Social Media Post Creation

    Creating graphics and copy for a post.

  • Social Media Posting Campaign Plan (20 Posts)

    A structured campaign plan for up to 20 social media posts.

Email Marketing

Learn More
  • Basic Email Campaign Setup

    Setting up a single email campaign, including template design

  • Advanced Email Campaign Management

    Complete campaign management, including segmentation and A/B testing

  • Monthly Email Newsletter (x Campaigns)

    Creating and sending regular email newsletters

  • Email Automation Setup

    Setting up automated email workflows (welcome, cart abandonment)

  • Email List Segmentation

    Organizing and segmenting email contacts.

  • Lead Magnet Creation

    Designing lead magnets (eBooks, downloads) to grow email list

  • Email Marketing Analytics & Reporting

    In-depth reporting on email campaign performance

  • Email Campaign Setup

    Setup and design of a single email campaign.

  • Automated Email Workflow Setup

    Setting up automated email sequences.

Ready to Drive Targeted Traffic with PPC?

Contact us today to learn more about how our PPC services can help you grow your business and improve your ROI.

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